Axalta rebrands Transportation Coatings Business
The redefined business is supposed to focus on supporting the accelerating demand for e-mobility and the evolving coatings needs of established and emerging light and commercial vehicle original equipment manufacturers (OEMs), fleet owners, and shared mobility providers.
Novel coatings
According to Axalta, each emerging dimension of mobility – electric vehicles, shared transportation, and autonomous driving – requires coatings with advanced functionality that, in addition to aesthetics and protection, contribute to the efficiency of electric motors and components, vehicle design, navigation, and passenger safety, among other areas.
“The evolution of mobility creates tremendous opportunities for OEMs but requires them to undertake significant shifts in how they design and produce vehicles,” said Hadi Awada, Senior Vice President, Global Mobility Coatings.