Axalta wins market leadership award for global refinish products
The award write-up specifically points to Axalta’s focus on environmental sustainability, innovative training opportunities, and superior products that are designed to boost body shop productivity as reasons the company is deserving of the award.
“In an environment where coating demands and requirements for automotive refinish processes are steadily changing, Axalta has maintained its market leadership through constant innovation and strong customer relationships,” said Christeena Thomas, Frost & Sullivan Senior Research Analyst. “Our research confirms that with its broad portfolio of automotive refinish coatings, the company has successfully established its brand image, solidifying it as a provider of best-in-class products and high customer value.”
Versatile evaluation criteria
Frost & Sullivan evaluates many criteria when reviewing award candidates, including product quality, technology, customer experience, performance, brand strength, and more. They conduct 360-degree research, perform quality checks, and present findings to a panel of industry experts.
“Axalta’s Refinish business and brands are recognized by body shops around the world as the market leader,” said Joe McDougall, Executive Vice President and President Global Refinish and EMEA. “Receiving the Frost & Sullivan award for being the best-in-class refinish paint provider in the world further validates our leadership position. IOur goal is to enable the body shops we serve to be faster, more efficient, and less wasteful.”