BCF’s launches #essentialcoatings and #essentialinks campaign campaign

The British Coatings Federation (BCF) has launched a new #essentialcoatings and #essentialinks campaign to highlight the critical role the coatings and printing inks sectors in the fight against COVID-19.

The coronavirus is symbolically represented as a globe

The BCF #essentialcoatings and #essentialinks campaign serves to showcase the essential functions of coatings and inks in the fight against the coronavirus. Image source: Dieterich01 - Pixabay (symbol image).

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At any given time, coatings have a vital role to play in a modern economy, however, above and beyond this, over the past few months the sector has played an increasing role in the response to coronavirus. According to the industry association, BCF members have been playing their part supplying key coatings and inks used in products and components for items such as ventilators, hospital beds and trollies, sneeze guards for checkout counters, oxygen cylinders, hospital isolation units, and also in meeting the increased demand for food and pharmaceutical packaging.

The federation also highlights that BCF members have also demonstrated a strong communitarian role: They have been using their facilities to switch production to now much-needed products for the National Health Service in the UK and local communities, like hand-sanitiser and personal protective equipment.

Essential functions of coatings and inks in the fight against the coronavirus

The new #essentialcoatings and #essentialinks campaign serves to showcase the essential functions of coatings and inks in the fight against the coronavirus with a dedicated webpage featuring BCF member case studies along with a social media campaign to promote the efforts. 
More information can be found on www.coatings.org.uk/essential.

Image source: Pixabay.

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